Sunny Ray sits down with Josh, co-founder of Vaultoro, to explore the intersection of gold and bitcoin as forms of sound money. Josh traces his path from building an early online clothing swap site around 2001 to a post-9/11 obsession with monetary history, fractional reserve banking, and the mechanics of fiat debt creation. He explains why gold naturally emerged as money across civilizations due to its durability, divisibility, and malleability, and recounts discovering Bitcoin through the Satoshi whitepaper in late 2010. A pivotal moment came when he sent bitcoin to an Iranian musician cut off from PayPal and Visa by sanctions, revealing bitcoin's power as censorship resistant money. After losing funds in the Mt. Gox collapse, Josh and his brother set out to build a radically transparent exchange, eventually creating Vaultoro, which lets bitcoin holders swap into fully insured, audited, allocated gold stored in a Swiss vault, all without ever touching a bank.
A former 3D animator explains how Bitcoin losses and Mt. Gox led him to build a bank-free bitcoin-to-gold exchange.
Can you give people the one-liner on what Vaultoro is?
We let people trade into physical allocated gold that's fully insured and audited, then trade back into crypto whenever they want, fully bank independent. The gold sits in a high security vaulting facility in a tax-free zone in Switzerland. It's what wealthy people have always done, now available to any bitcoin owner who wants to take profits without touching a bank.
Where did your story begin before Bitcoin?
I started the world's first online clothes swap site around 2001 to 2003, where people traded clothing directly. It was inefficient because you needed exact matches of what people liked, which is basically why money was invented. Around the same time 9/11 happened, and I fell down a rabbit hole trying to understand money, central banking, and how fiat decoupled from gold.
What properties of gold made it become money in the first place?
Gold was coveted because it was beautiful and malleable, but it also didn't rust, even after sitting in salt water for a thousand years. It's divisible down to nearly the atomic level since it's a base metal, and it flattens beautifully into leaf. Those properties made it bubble up independently as money across many civilizations.
What was your background before getting into crypto and precious metals?
I was actually a 3D animator, leading big teams doing special effects for film and television. That gave me access to cutting edge technology in tracking, coding, and graphics, plus I always had side businesses and startups going alongside that work.
What was the moment Bitcoin really clicked for you?
I found a kid making music in his mom's garage in Iran and wanted to buy his album, but sanctions meant PayPal and cards wouldn't work. I sent him bitcoin instead, and that was the moment it hit me that we didn't need central authorities anymore. A kid with no ties to terrorism was simply cut off from the global market, and bitcoin fixed that.
What led you to actually start Vaultoro?
It was after Mt. Gox collapsed and I lost money in it. My brother and I wanted to build a decentralized exchange, but Bitcoin's scripting wasn't sophisticated enough yet. So we built a radically transparent centralized exchange instead, and chose gold over fiat because gold can be fully insured, audited, and held off our books in the client's name.
Do clients actually own and can take possession of the physical gold?
Yes, it's held in the client's name as their physical property, off our books, so if we ever went under, liquidators couldn't touch it. We have done physical deliveries, similar to how you can technically take delivery of oil from a futures contract, but most people don't bother because of the cost and insurance involved in shipping.
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