stables is building in a moment
why one mid-sized crypto company is attracting capital others are sleeping on
partnered with a stablecoin-focused company this week. what struck me was how focused they are.
everyone else is chasing ai and bitcoin and defi. this team is saying: we're going to own one layer. the boring layer. the rails.
reminds me of early stripe. nobody got excited about stripe until everyone realized stripe built the thing everyone needed to build on top of stripe.
the teams that are going to win in crypto over the next 24 months aren't the ones making new predictions about bitcoin's price. they're the ones building the infrastructure that assumes bitcoin wins.
stables. cross-border rails. custody. these aren't exciting at parties. they're exciting in product meetings with companies trying to scale.
there's a power in being boring in the right moment. right now, the right moment is: bitcoin's here. now build the unglamorous thing that 1,000 companies need.
are you building something exciting, or something necessary?