From Trump Properties PR to Leading a $110M Hybrid Crypto Fund

What we talked about.

Brandy joins Sunny Ray from a farm overlooking Puerto Rico's El Yunque rainforest to trace her path from 21 years as a professional dancer and Miss Gainesville titleholder to founder of Sacral Capital, a $110M hybrid venture capital and private equity fund. She recounts running PR and social media for Trump family properties in her early twenties, an accidental introduction that led to a $50 million investment and no finder's fee, and inventing a method to power Bitcoin mining pods with stranded flare gas from oil fields, deployed in North Dakota and Alberta. She describes rising to managing director at DealBox within 90 days, studying why venture funds succeed or fail, and building a hybrid fund spanning fintech and digital infrastructure, consumer health, and aerospace. Brandy explains her focus on funding women-led and minority-led founders, citing stark disparities in capital allocation, and details co-founding the Miami-Dubai Chamber of Commerce. Throughout, she ties her business philosophy back to intuition, resilience learned from dance, and a mission to heal broken financial systems through abundance.

From Trump properties PR and flare-gas Bitcoin mining to running a $110M hybrid VC-PE fund built on intuition.

The questions, and the answers.

What is Sacral Capital?

The name comes from the sacral, your gut. I've always led my personal, business, and career life with my gut, and every time I listened to it, it led me down paths where I gained knowledge or found abundance. Sacral Capital is born from that, from living and running my life through my gut.

You danced professionally for 21 years and held the Miss Gainesville title. What did dance teach you that business school never could?

Being able to be a star and a leader while staying cohesive with a group. Showing up on time, having respect for your teacher and everyone else, being put together. You weren't allowed to say the word can't, or you'd be kicked out of class. I learned there's always a solution, and if you fall, you get back up.

You ran PR for Trump properties early on. What did you learn watching how the ultra-wealthy actually market themselves?

I was on the phone with Eric and Ivanka every other month for about two years. They always showed up on time, gave great constructive feedback, and were extremely professional, always hitting milestones and KPIs. I was 24 and started slipping, got put on probation, and that pulled me back to my dance discipline. I turned it around and became employee of the year globally out of 52 cities.

How did you start seeing the deals behind your clients instead of just the press releases?

One of my last PR clients was Formula E, and their CMO mentioned wanting an investor. At an Art Basel afterparty I approached a table of strangers who turned out to own the first Formula 1 track in Mexico and a Gulf Oil license. I connected them to Formula E, and two weeks later they invested $50 million. I never got a dollar of it, but it showed me I wanted to be the one raising capital, not just doing PR.

In 2018 you got hired to find cheap energy for a Bitcoin mining pod company. What did you know about Bitcoin walking into that meeting?

My boyfriend at the time was building energy-efficient Bitcoin mining pods and needed a better energy source and capital. I spent two weeks studying stranded energy and realized we could push flare gas from oil fields back down the pipe and power the pods next to it instead of burning it off. I called an investor I knew who owned oil and gas companies, and within thirty days we deployed the first version in North Dakota and Alberta, Canada.

What was the day you decided to stop advising other people's funds and start your own?

I was building a cannabis-focused advisory group in California and kept pitching a venture firm called DealBox every week. After two months the founder told me to just come work for him. Within 90 days I flipped the company back into the positive with investors and portfolio companies, and they gave me the managing director title, which normally takes three to six years.

Your thesis cites women-led startups outperforming by 63 percent and minority-led by 35 percent. Why is the industry ignoring that?

Women-led businesses generate 78 cents on the dollar versus 31 cents for all-male-led businesses, yet only 2 percent of global capital goes to women. When I've asked men in finance why, the honest ones say they're just used to doing business with men, it's natural for them, and they're not always taking their fiduciary responsibility as seriously as they should because they'd rather do deals with people like themselves.

You launched the Miami-Dubai Chamber of Commerce in late 2024. What did you see in that corner that the rest of US capital was sleeping on?

I was introduced to the founders and after one brunch meeting they asked me to be their third founding partner. I sprinted the launch in 90 days, building the branding and onboarding members before stepping back, and it has been skyrocketing since. They saw I had both the business-building expertise and the capital-raising network to make it work.