first

someone has to go first. it sounds glorious when you see it on a slide deck or a linkedin profile, but in the real world being first just means you are the one getting the arrows in your back. it means you are the one standing in front of a judge fighting the central bank in the supreme court while everyone else is hiding in the shadows waiting to see if you survive. being first isn't about the fame... it is about clearing the path so that others can eventually raise billions on the road you paved.

unocoin was india’s first bitcoin platform. we started in 2013. that was back before the hype, before the headlines, and way before any of the big venture firms even knew how to spell bitcoin. when we talked to our early backers, they weren’t just buying into a startup or a tech play. they were buying into a mission. they were betting on the idea that people in india deserved the same financial sovereignty as anyone else in the world.

a decade of being the first one in the room taught me something vital: pioneers don’t always get the parade. usually, they just get the scars. but the scars are what prove the parade is actually possible for the next generation. and look at where we are now. the road is finally clear. bitcoin is no longer just a "speculative asset" for nerds. it is global infrastructure. it is an absolute inevitability. we are seeing entire nations and world leaders stacking sats because the $100 trillion future isn't a fantasy anymore... it is just basic arithmetic.

we have survived the bans and the skeptics and the crashes. now the question is what's next? what is stopping unocoin from hitting a $200 billion valuation? honestly, nothing but our own decision to grow. we are moving forward deliberately, relentlessly, and scientifically. we aren't just looking for employees. we are hiring believers. we need engineers, marketers, and builders who don't just want a paycheck... they want to leave their fingerprints on the future of money itself.

the latecomers saw a market opportunity. they showed up when it was safe. but we didn't see a market... we built it from the dirt up. the next chapter of this story isn't about catching up to anyone else. it is about finishing what we started back in that room in tumkur. if you have been sitting on the sidelines waiting for a sign to join the movement, this is it. the path is open. the guide is here. now we just need the builders.