fifty-fifty is a lie
you split it down the middle because it feels fair.
fifty-fifty sounds equal. it rarely works.
six months in, someone’s working seventy hours. someone’s working forty.
decisions stall. scorekeeping starts. momentum dies.
90/10 isn’t better.
the minority partner disengages because there’s nothing worth fighting for.
both fail for the same reason.
people aren’t spreadsheets.
what works is clarity.
30/70.
one person drives.
the other has enough ownership to care, and real veto power on the big things.
it’s not inequality.
it’s design.
the market doesn’t reward democracy.
it rewards speed—and speed comes from knowing who decides.
one hand on the wheel.
one hand navigating.
that’s not compromise.
that’s how you move.